Alex Balfour

Alex Balfour is recognised worldwide for his contributions to digital media as the current CEO of Digital Brand Services. Having previously played an integral part at the London Organising Committee of the Olympic Games (LOCOG), he is respected worldwide for his knowledge, expertise, and prowess within this field, proving a testament to his similar popularity as a technology speaker. Having developed an illustrious career in the digital industry, Alex has become a highly sought-after speaker to share his expertise with audiences internationally.

Beginning his professional career in digital media in 1994, Alex edited GE’97, the UK’s first general election website. Developing the skills for which he is renowned, he created the first online government consultation, shortly followed by creating The Guardian’s first significant website. Alongside this, Alex was the proud Founder of CricInfo, an organisation which in its day was the world’s largest single-sport website and became Chairman before the business was sold to ESPN in 2005.

Providing cutting-edge insights into the industry, Alex is the current CEO of Digital Brand Services. Working with over a dozen clients in the public and private sectors, he is admired for developing an incredibly successful career. Also the Senior Consultant of Digital Strategy for TEAM AG, Alex is sharing his specialist knowledge with the world’s most popular annual sporting event. Having previously spent time working for LOCOG in the build-up to the 2012 games, Alex built up a formidable team delivering digital coverage of the games. An incredibly talented professional, Alex is admired by audiences globally for the successful career he has developed over recent years.

Alex provides cutting-edge advice and insight into the industry in which he works, making him one of the most sought-after technology speakers on the keynote speaker circuit. The credentials that Alex holds within digital media are extensive and make him a role model and real leader within the sector. The opportunity to have Alex present at any event is a special one, with his experiences potentially laying down the foundations for similar success within another company. An after-dinner and keynote speaker specialist, Balfour has good knowledge of how to work for the crowd and is an ideal addition to an event which involves businesses within the digital sector.